Tuesday, December 15, 2009

What is the future of DTH(Direct To Home) service in India?? With facts and Numbers?

Competition Between Tata Sky n Dish TV,Now Airtel has joined it. Videocon is planning 4 next year??What is the future of DTH(Direct To Home) service in India?? With facts and Numbers?
Scope is good, but too many players may spoil the party. It may go the same way as Cellular telephony has evolved since 1995.





Tata Sky, Dish TV, Airtel, Reliance, Videocon (as u mention), IPTV and not to forget the local cable-walah. All subscribers clearly understand that the prices being offered by the service providers are for attraction only, and once the market share / stability is achieved, prices are going to rise. Even the broadcasters are waiting for the rise.





But a major chunk of subscribers normally do not want to pay the minimum band of Rs. 200-250/- per month, which is why they are still hooked to the local cable-wallah.









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